What is the recourse when the United States trademark office refuses to register a trademark?

Minneapolis trademark lawyer David D’Zurilla explains that the recourse in this case is to respond and differentiate.

Contact David D'Zurilla

Email: [email protected]

Phone: (612) 371-2140


The recourse is to respond to the office action if the refusal was based on likelihood of confusion. You differentiate the marks, how they’re different and not the same and/or you also differentiate the goods or services and how they are different and travel in different trades of channel and/or are sold and marketed to different types of consumers.