What factors go into determining if there is a likelihood of confusion?

Minneapolis trademark lawyer David D’Zurilla explains that similarities to a different mark or goods and services could lead to confusion.

Contact David D'Zurilla

Email: [email protected]

Phone: (612) 371-2140

Transcript:

The two factors that are considered in likelihood of confusion are primarily the similarity of the mark – the two marks and the similarity of the goods or services. If you have, if you use a similar mark on similar goods or services, then there is soon to be a likelihood of confusion.